UX RESEARCH
OUR CO-DESIGN MODEL IS UNIQUELY TEEN-CENTERED. WE USE IT TO ENSURE YOUR PRODUCT OR EXPERIENCE IS TEEN-CENTERED TOO.
Designing meaningful products and experiences for teens demands a holistic understanding of them, not just as users or consumers, but as dynamic and developing people. The iThrive co-design model, an innovative, strengths-based UX research method, helps your team arrive at this understanding, generate new ideas, and design in response to teens' expressed preferences and unrealized social and emotional needs.
Through a blend of game design and social and emotional learning activities devised by teen mental health and learning experts, the iThrive co-design model goes beyond typical discovery research activities like contextual inquiry and surveys by amplifying and integrating teen voice, setting the scene for the design of transformative, teen-centered products and experiences.
We bring this UX research method to your brainstorming efforts, helping your team answer key questions like:
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THE NUANCE THAT COMES FROM THE ITHRIVE CO-DESIGN MODEL HELPS YOUR TEAM DISCOVER SOLUTIONS AND OPPORTUNITIES FOR INNOVATION. THE EXPERIENCE THAT CO-DESIGNING CREATES FOR YOUNG PEOPLE IS AFFIRMING, PLAYFUL, AND SUPPORTIVE OF THEIR CREATIVITY, WELLNESS, AND CURIOSITY.